Branding

professional branding

A crucial first stage of your business launch is to clarify what you want to achieve. I will help you:

Solidify your Vision for your Small Business

  • What is your product/service?
  • What is your passion? Why do you do what you do?
  • Who are your customers? What are their pain points?
  • Where do we find your customers?
  • What are your short and long term goals?
  • What is your USP, how do you do things better than the rest?

Develop your Professional Image

From there we will develop a brand image that meets your needs and values and that of your target customers. By considering:

  • What does your target customer like/dislike?
  • What does your target customer do?
  • How does your target customer connect with brands like yours?

Eye-catching Digital Design Work

From a good idea of what you want as a business and a good idea of who your customers are, we then look to creating your image that appeals.

  • Modern website and web development
  • Logo design – various sizes and colour alternatives to suit your marketing channels
  • Online promo/advertising materials – for social media and your website, promoting sales and events
  • Illustrations – to further differentiate your style
  • Longer-form written materials such as articles, ebooks, presentations etc
  • Visual and audio content – more on Creating page

Original Print Design Work

Although primarily we help with your digital offering, we recognise that a lot of your marketing effort is done offline. All artwork is prepared digitally so can easily be converted into specification suitable for printed materials. Taking care of your design work of:

  • Flyers
  • Business cards
  • Banners
  • Documents etc

Once we have taken care of STEP 1 – Branding, it’s then on to STEP 2 Connecting!

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You are speaking to David. Please tell me where your business is right now and I will offer ways I can help.